Email Marketing and AI: Do Email Marketers Need It?
Artificial Intelligence has been taking the world by storm this year with new uses being discovered all the time. But how does AI fit into email marketing and how does it benefit your brand?
Read MoreEmail Marketing Automation: What It Is and Why You Need It
Email marketing automation has become a needed piece of a marketer’s toolkit. In this blog, we’ll cover everything you need to know about email marketing automation tools and why you need to use them.
Read MoreChange is happening at Leeds based Marketing Automation agency
Wired Plus, a Leeds-based digital marketing agency who specialise in marketing automation, are re-branding and launching a new look more efficient platform for clients.
Read MoreWhy Emails Go to Spam and What to Do About It
When you’ve spent hours constructing the perfect email, it's demoralising to find it was lost to the spam folder of doom. There are many reasons why your emails may find themselves banished to spam, but there are just as many tricks that will see your emails soar into the inbox. Read our blog to find out more.
Read More10 Ways to Effectively Segment Your Email Marketing List
Email remains one of the most powerful marketing tools at your disposal. Providing you with the ability to directly communicate with your audience, it’s becoming more and more important to ensure these messages are personalised and relevant. This can be achieved through segmentation, the act of dividing your email list based on customer characteristics.
Read More
